You are busy business guy, be honest, you cannot control whole your infrastructure, nobody in your company has complete information about all aspects of process, everybody doing what they have to do. But all we are peoples, we are not machines, there are mistakes, there is not accuracy, there are problems with communication. Of course all of this is issue for optimization, but nothing is perfect.
So, let us say you have an average company, you have to deliver some service to your customer, contract is already in your ECM system, almost approved by management. There is also another part of business process, logistics, your supplier delayed with his production supply, which is needed for delivering services for your customers. Also there is not so small delay in approvement of supply by your financial department. The situation is obvious, it is emergency case. To detect such situation you have to continuously monitor few your systems, it is just not possible for such busy guy like you. Of course you can hard code this situation detection, but there are various things can happen to your business processes. You will say "I have crowd of analyst", but this crowd want to eat, want to sleep and work with static corporate analytic data, they are not experts in all your business processes, they can’t provide information in Real-Time.
This is our case. I researched a lot in this area last time, and surely can say in the nearest time system which alert you just in time will appear. Even if they will not provide information in time, because of having not enough information, they will say with some probability why it just happened. It really mater, when you can optimize your business processes in time. It is like super power for that man from the picture above, and we on the way to get it.
First iteration of implementing such systems to create business activity analysis system (BAM), see Gartner's reports for more details.
I don't have a lot of time now to explain all details, but I hope I'll find the time to provide more in future.